Three Weeks to Win: A Candidate’s Final Push Part 1: Get Serious About Turnout

If you're a candidate running in Lancaster County's May 20th municipal primary — you need to know this:

You're not running a persuasion campaign anymore. You're in a turnout sprint.

These next three weeks will decide who wins. And here's the hard truth: most of your opponents won't treat this like the final push it is. That gives you an opening — but only if you act.

This isn't about how many signs you’ve put up or how polished your speech is. This is about who shows up. And your job right now is to make sure the people who support you actually vote.

That means three things:

1. Make your list. Write down every supporter you’ve identified — from neighbors to folks you met canvassing. Track their names. Track their vote plan. Follow up.

2. Contact them directly. Text them. Call them. Knock their door. Don’t guess they’ll vote — confirm it.

3. Repeat it. Remind them again closer to the date. People forget. Life gets busy. Your job is to keep voting on their radar.

If you’ve been waiting to “feel ready,” the window is already closing. The best campaigns are the ones that execute the basics well. Start where you are — and move.

You don’t need to be perfect. You need to be persistent.

Turnout wins low-turnout elections. The amateurs will coast. The focused will finish.

Let’s get serious.